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Waitrose creates three new roles to bolster market

The new roles will see the brand and customer experience teams come together to take relationships w
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Virgin Money names Waitrose’s head of marketing as

Virgin Money has appointed Waitrose’s Emma Isaac as its first chief marketing officer as the brand l
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Google Answers Why A Site Doesn’t Rank Despite Goo

Google’s John Mueller answered the question of why a site with “good SEO” doesn’t rank, even when th
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Is Google Collecting Children’s Data For Ads? New

New report accuses Google of targeting ads at children and harvesting their data, potentially breach
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‘Having a better planning funnel is a challenge in

At Pitch CMO Summit-Bengaluru, a panel of experts delved deep into the why’s and how’s of representi
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Performance Max Upgrade Could Boost Advertiser Con

Google announced voluntary upgrades to Performance Max for for Dynamic Search (DSA) and Google Displ
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Traditional advertising to account for Rs62,000 cr

Even as digital advertising is fast outpacing traditional advertising, this year, the advertising sp
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