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CMO + CHRO: The ultimate team to strengthen your e

Better employer brand results from a great organisational culture and delightful brand helps get the
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Elevating the Brand Reputation in the Era of Gen Z

According to a 2019 Bloomberg report, Gen Z made up for 32% of the global popula A new generation h
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Marketing Evolution in the QSR Industry

This mirrors bigger corporate and cultural developments, such as the pervasiveness of cellphones and
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Here’s how ad agencies are responding to the invas

Ukraine is home to many people working in the advertising and marketing industries, and since the Ru
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Proven strategies for navigating international mar

The 2022 calendar is marked by significant global events, including the 2022 Beijing Winter Olympics
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D2C: Where’s it headed in 2023?

With the reduction of online dependence for purchases post the pandemic, ETBran With omnichannel mar
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Powering influencer marketing in the metaverse

We’ve seen influencer marketing—also known as Key Opinion Leader (KOL) marketing in some parts of th
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