TikTok has 3 brand new ad formats to help retailers to promote products in the app. With all these f
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Rapid advancements in technology have transformed the way people live. Believe it or not but modern
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Imagine a world of Consumer IoT. Your Maya didi or Ramu kaka (Indian version of Alexa or Siri) recog
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The world is under the immense pressure to adapt to the new normal as COVID-19 engulfs the whole wor
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In the first part of the Brand Equity Martech Dialogue series, marketing chiefs from some of the cou
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Vice-president of licensing and retail, Michelle Moorehead, explains the new store opening plays int
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Building on last year’s IPA Effectiveness Culture Monitor, which has been rebranded as the Marketing
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