The International Research Conference is a federated organization dedicated to bringing together a significant number of diverse scholarly events for
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The International Research Conference is a federated organization dedicated to bringing together a significant number of diverse scholarly events for presentation within the conference program. Events
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The International Research Conference is a federated organization dedicated to bringing together a significant number of diverse scholarly events for presentation within the conference program. Events
...
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The International Research Conference is a federated organization dedicated to bringing together a significant number of diverse scholarly events for presentation within the conference program. Events
...
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Successful digital marketing campaigns rely on correct link-building. Each call to action needs to take the user to the right landing page and include useful tracking information to help gauge the cam
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Recent shifts in customer behavior, economic conditions, and board expectations have caused CMOs to go all in on the pursuit of operational
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A successful digital marketer needs to understand on-page search engine optimization. What you put on the page determines its impact on your sales. If you want to build a successful career in digital
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Nearly half of all marketers say their biggest challenge is building a competitive analytics organization. Technology is not enough - you need
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SEO is an integral part of digital marketing for small business. Throughout this free online workshop hosted by LaunchMe, Dr Tony Aitchison of Click Rabbit Agency, will explore off-site SEO, backlinks
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This is a mapped Level 3 course fully funded by the European Social Fund and Greater Manchester Combined Authority for which you will receive certification. Delivered by award-winning expert digital
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Do you find yourself feeling uninspired or unsure where to begin when it comes to honing an effective Digital Marketing Strategy that works for YOUR business? You may have heard about search engine
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Build an audience for your product or service online. Join the Digital Marketing for Startups workshop to begin formulating a digital marketing strategy that will define your online customer segments,
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B2B companies tend to be so focused on product development and
sales that they forget to develop a proper marketing strategy. Many
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Where at one time only scientists surfed the Internet, now nearly everyone has an email address and a website — or at least a webpage.
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It’s a good question, and one with an ever evolving answer. So let’s start at the beginning by trying to give it a simple definition:
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The Internet, the global source of information has become an essential part of our everyday life and is commonly used for e-commerce and social networking. Millions of people use it for a variety of t
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But more than that I also want to show you some of the principles and foundational elements behind what makes these things so important.
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So I’ve been looking into my crystal ball to see what business and marketing trends are going to deliver the best results this year and I’ve come across some things that are pretty obvious
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As a marketer, you always need to be on top of trends and adjust to the ever-changing marketing #landscape. Blogging is a critical element for any business. But the question we always receive is, "WHY
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When you're creating a logo, graphic or visual campaign for your business, choosing the proper color scheme is an extremely important step. You don't want the colors in your design to appear off-putti
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Business-to-business marketing refers to marketing products or services mainly to other businesses and organizations. It is completely different from B2C marketing as that is directed toward the consu
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Businesses only buy to increase their sales and B2B marketing has to appeal to this ideology. So marketing campaigns that spell out how their products can help benefit a business would work for a desi
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Today, you are going to know some of the best SEO techniques that will help improve your website’s optimization (and traffic) remarkably.
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Don’t be afraid of the website redesign. A new look can help boost conversions and increase ROI from adding content or changing features on-site to improved UX design for mobile users. A whole range o
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Not only did we get the ability to shop directly on our favorite social media apps, but we also began to hear lots of the futuristic buzz around AR/VR, the metaverse, and Web3 development.
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There are 70 million new posts each month, and 42% of the web is built on WordPress alone. As a result, blogging is still a prominent part of an online
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Before we talk about how to boost conversions with color, let’s tackle a bigger question first: Why does color matter? The truth is that colors define how we see things. Our brains are hardwired to
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NEW YORK — For several years, NBCUniversal (NBCU) has embraced the role of pathfinder for media companies looking to meet a variety of
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Even as digital advertising is fast outpacing traditional advertising, this year, the advertising spends on traditional media are expected to reach close to ₹62,000 crore,
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The IPL will be aired on JioCinema, the video streaming app originally under the elco Jio. Recently, it was merged into Viacom18 because of tripartite deal
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64% of e-commerce marketers have not measured their customer engagement processes in the past month, and nearly one fifth (17%) have never measured them at
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“We are looking to continue to put investments back into the business, because we think that is what’s driving the top line and consumers are clearly responding positively to it,” chief financial offi
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The All India Digital Cable Federation (AIDCF) has cautioned advertisers against running ads on channels owned by Star, Zee and Sony networks as the three broadcasters
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The second panel discussion at the Pitch Madison Advertising report brought in reputed professionals from various sectors to discuss and share insights on Integrated
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Real estate companies, like those in other industries, often overlook the importance of marketing, especially in digital avenues, despite spending around 35 - 45% of their marketing
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Economic headwinds, changing B2B buying behaviors, and fewer resources are some of the critical challenges facing event practitioners in 2023, according to the 3rd annual
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