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Powering influencer marketing in the metaverse

We've seen influencer marketing—also known as Key Opinion Leader (KOL) marketing in some parts of th
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'Transparency, macro-targeting & social media are

With the advancement of technology, the lines between virtual and real lives have blurred. As people
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Crayons Advertising wins creative mandate for Crom

Advertising agency Crayons Advertising has signed on with Croma to manage the creative requirements
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Sandeep Das named Marketing Head at MX Media

MX Media, today announced its new Corporate Team as part of its continued pursuit to charter new gro
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Why Covid-19 has taught content marketers the impo

Brands navigated forward carefully, questioning whether they should pivot strategy for the climate o
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Lack of training and relevant content holding back

This is according to a study by revenue enablement tech firm, Showpad, which also found that the per
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Infosys acquires digital experience and marketing

With more than 300 digital experts located in Stuttgart, Berlin, Cologne, Belgrade, Shanghai and Tai
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