B2B marketers know how much technology has changed the way that customers interact with brands. Digi
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You probably wouldn’t guess it, but B2B buyers are just as emotionally driven as B2C buyers. In fact
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Content marketing is the process of creating and distributing content to attract and retain customer
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The aim of the CMEx Project is to provide practical knowledge of modern marketing through the implem
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* Why is content marketing important?
When brands produce great content, customers—and potential b
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LinkedIn has outlined its latest collection of AI enhancements, including conversational job search,
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Unconventional Tactics: Say goodbye to the same old strategies. We're introducing techniques that br
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