Whitepapers

Pay-Per-Click Advertising: A Literature Review

Apart from the advantages that this marketing type brings along, there are certain caveats, the bigg
Read More

Internet Marketing

Internet marketing is the fastest growing and most exciting branch of marketing today. As the world
Read More

The Definitive Guide to Social Media Marketing

Social media marketing uses social media platforms to communicate and engage with people—regardless
Read More

Advertising Media Planning

Brand communication boils down to two fundamentals. One is content— what the brand communicates. Th
Read More

How Digital Marketing Affects Consumer Behavior

Ray Tomlinson established electronic Direct or known as EDM in the year of 1961. There are two types
Read More

A Study on the Impact of Social Media Marketing Tr

Social networking websites Social networking websites allow individuals, businesses and other organi
Read More

IMPACT OF ONLINE MARKETING ON TEENAGERS IN INDIA

The paper discussed the role of teenagers in the family buying process and online brand selection by
Read More


;