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30 years of online advertising: A revolution in ma

That simple message kicked off a whole new era in advertising, which rapidly evolved into the indust
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10 MarTech partnerships that are changing the mark

The marketing technology (MarTech) ecosystem is evolving at an unprecedented pace, with strategic pa
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TV advertising drives brand results: Here’s what t

Despite ongoing challenges with TV advertising like viewership fragmentation and measurement concern
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Multichannel marketing remains a challenge: Here’s

Multichannel marketing remains a key to campaign success. However, as consumers’ attention continues
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Marketing budgets may be squeezed by global stock

On Monday, Wall Street experienced significant stock sell-offs, with the Dow Jones Industrial Averag
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AI’s Biggest Advantage: Making Marketing Analysis

Every agency wants to extract deep insights from marketing data. Everybody wants to identify non-obv
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Multichannel marketing remains a challenge: Here’s

Multichannel marketing remains a key to campaign success. However, as consumers’ attention continues
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